Blogging for Profit Begins With a Long Term Plan

Many people dream of blogging for profit, and this goal
is not far beyond the reach of someone with average
intelligence, a willingness to work hard, and a basic
grasp of blogging technology. However, very few
people manage to reap the profits they want from their
blog. Most people who attempt to make money with
their blogs do not succeed for two reasons. Often,
bloggers have unrealistic expectations of how fast their
readership will grow and how much money they will
make, and when these expectations are not met the
disappointment can crush the desire to continue
blogging. The other trap that many bloggers fall into
has to do with lack of planning. If you want to turn a
profit as a blogger, the key to success is to make a
realistic plan and stick with it.

To succeed at blogging for profit, the main thing that
you will need is a large readership. The higher your
traffic, the more advertisers will agree to pay you.
However, cultivating the regular visitors that you will
need in order to make a profit isnt easy. As more and
more blogs appear each day, having a great idea or a
wonderful writing style is no longer enough to get
attention. You need to be able to market your blog

Too many bloggers spend all of their time writing posts
and almost no time marketing their project. To be
certain, updating as often as you can is a great way to
keep your blog high on blogrolls and high in blog
search engines like technorati, and once your readers
know that you update frequently they will return to your
site on a regular basis. However, it does not matter how
often you update if nobody is reading your page, so dont
skimp on the time that you spend drawing visitors to
your site. To make your dreams of blogging for profit a
reality, try decreasing your number of posts and using
some of that time to draw new visitors by setting up
link exchanges with other bloggers, making contacts in
the blog community, and following other established
modes of winning traffic.

Of course, even if you are a marketing genius or have a
really great idea for a blog, success is not going to
happen overnight. Building the kind of readership that
blogging for profit requires takes time, and in all
likelihood it will be at least several months before you
are able to turn much of a profit. Try to stay committed
to your blogging project during this initial rough period.
To stay motivated, set goals for how often you will
update and how many readers you want to attract, and
then reward yourself for sticking with your plan.

7 thoughts on “Blogging for Profit Begins With a Long Term Plan

  1. Pingback: Blogging for Profit Begins With a Long Term Plan — Learn Small … | Blog about Blogs
  2. DeAnna, this line hits home “Too many bloggers spend all of their time writing posts and almost no time marketing their project.” I have learned a lot over the years, but fell into this category when I first started blogging.

  3. Great post. I love how you laid out your long term plan for making money through blogging. A lot of people want to do it, but don’t know where to start. Thanks for laying it all out.

    ~ Tim

  4. Hi Deanna, hope you are well. I couldn’t find a link to your blog from your home page… you might want to fix set it so it’s obvious to people otherwise they won’t look 🙂

    Long term plans are very important… I remember when I first started, I’d just fly by the wind and do whatever I wanted… needless to say… I didn’t get very far.

    Eventually I learned about planning and time management and going in the right direction. My success changed very quickly.


    1. You mean that I should put a link to get to the blog on the welcome page? That makes sense. Thanks for the heads up.

  5. Hey Deanna,

    The biggest point I pulled from your article is planning.

    It is very easy to jump on-line and set up a blog or website. That is all well and good but the reality is in the 2nd part you mentioned and that’s knowing how to get your content out there and noticed.

    Having a plan that is properly laid out in step by step fashion will help bloggers and internet marketers alike, take their lonely, non visited blog or website and turned it into a revenue earning machine.

    One big problem is that many are looking for overnight success and that is just not thinking realistically. Consistency is key!

    In Success,
    Howie Perks

  6. Deanna,

    More bloggers need to read this post. Blogging just to blog will get you no results. Instead, like you say, marketing your blog and posts is the key to a bigger readership (following). With social media and TSA, there’s no excuse now.


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