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I was given a copy of Take The Stairs By Rory Vaden to review. Overall it is a great book to read when you need some motivation. It is also a good study of how to use basic marketing tactics in your book. At the end of each chapter he has a different call to action that makes you have to visit his website. I like that his whole book contains things that you can act on right away. You can order your copy today by clicking on the icon in this post

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One good way to establish your expertise is by answering other people’s questions about your area of expertise. Question sites are great places for you to show of your expertise. Just find a question about your area of expertise and answer it. Ideally you’ll write the answer on your blog so you can link back to your blog. One good question and answer site is exposix. They have questions about every topic imaginable so no matter what niche you are in, you will find something you can answer. Check them out by clicking on the words question and answer.

Easy PLR is having a sale! You get 20% off if you buy $25 or more worth of articles. Are you curious about PLR? Here are some common misconceptions about private label articles busted up by Nicole Dean. Take it away Nicole!

Recently, in an interview, I was asked this question:

“Can you explode any misconceptions that stop people from using PLR content?”

Here is my answer.

There are four main myths that I run into regularly.

1. The biggest misconception that people have is that all PLR is crap.

2. The second biggest misconception is that ghostwriters are not good writers. We can even take that a step further and add that people assume they are stupid, taken advantage of, and/or they don’t speak English as their native language.

3. The third misconception is that using PLR takes away from your expert status.

4. The fourth misconception is that PLR and ghostwriting are somehow dishonest.

Let’s run through those one by one.

Myth #1: All PLR is Crap.

If you go back to about 2003, then I’d say that you are absolutely correct. Nearly all PLR at that time was junk. There may have been a few exceptions, but I wouldn’t touch most of that PLR content with a 10-foot pole.

We’ve made great strides in the last few years to raise the standards for what is acceptable and what is not in the PLR world. I’d like to think that I was one of the leaders in that movement.

Myth #2: Ghostwriters are Stupid.

I’ve got to tell you that I’ve worked with some ghostwriters who are brilliant in many ways. Oftentimes, they’re fabulous communicators, smart marketers, and hard working entrepreneurs. And, yes, they’re qualified to write quality information on many topics on the internet.

For instance, for a long time, I had a nurse writing my health PLR articles. I’ve also got a writer who graduated from Stanford University, who writes for several popular print magazines, and is a published author. Yes, she has her own book. And, another who had a career as a Political Speech Writer (before having children). That’s just three of my writers. They’re all amazing people, each with a variety of skills and life experience.

To assume they aren’t capable of writing quality content would be just silly.

I don’t just go to eLance.com and take the lowest bidder. To think that’s how all PLR sites work would certainly be a misconception.

Myth #3: You’re Not a “Real” Expert if you Use PLR.

The other misconception is that using PLR articles takes away your own value as the expert. That you are somehow cheating, plagiarizing, or that you’re a phony if you use PLR.

If ONLY you could see my customer list. It reads like the “Who’s who of Successful Online Business Owners”.

Business is all about cutting costs while increasing the bottom line. What better example is there than PLR content?

If you use PLR articles as drafts, they are delivered to you, ready for you, as the expert, to add your unique thoughts to them.

If you look at PLR like that – you can still keep your personality in your brand – and your sanity at the same time.

Myth #4: Using Ghostwriters or PLR is Cheating.

Most biographies in the bookstores are written by ghostwriters.

Most of the famous orations from our history were written by someone other than the public figure who gave the speech.

It’s not cheating to get help. It’s smart business.

Nicole Dean is the owner of www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities. The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

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Hi guys. I’m hosting my own Labor Day Sale. If you order 5 articles or more you get them for half off. This is only if you place your order by 1 AM EST on September 7th, 2011. You also must pay a 50% deposit up front for the articles. You can see prices by going to http://www.aw.learnsmallbusiness.com. When you are ready to order just send an email to deanna.troupe(at)gmail.com with the subject: Labor Day Special-Article Writing. Include how many articles you want and your paypal email address in the email message.

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