Small Business Training For Entrepreneurs
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Posts from — January 2005

CDL Practice Test

CDL Practice Test – Offers Practice Tests To Prepare For The CDL Exam
By John Lewis

As you take CDL practice test, you do become more
familiar with the CDL test, and being familiar
with the test will make the actual test much less
stressful.

In fact, if used correctly, CDL practice test
can be an extremely targeted study tool that
will precisely pinpoint the areas in which you
are weakest and then help you to learn how to
combat and overcome those weaknesses.

What if you take a CDL practice test and get 20
questions wrong, and your errors span a large
number of different topics, from General
Knowledge to Hazmat?

Well, you should take your test and study it.
Identify every question you got wrong, figure
out why you got it wrong, and then teach
yourself what you should have done to get the
question right.

Tips for Taking CDL Practice Test

Read the question carefully before you begin
eliminating answers.

Make sure you understand what you are being
asked and specifically look out for the word
‘NOT’ in the question.

The questions in the test are not arranged in
order of difficulty. So answer the questions you
know first and skip the questions of which you
are unsure for later.

Make sure you read through every answer even if
you are sure the first or second is correct.

As you go through each answer, cross through the
ones that you know are incorrect. If you have
four possible answers and you can eliminate two
you’ve increased your odds for a correct answer
to 50%.

Your first guess is usually right unless you are
sure you have answered incorrectly.

One method for ‘guessing’ is to choose the
longest answer choice.

Pay close attention to the grammar of the
question that it matches the answer you’ve
chosen.

If opposite answers are given as choices, one of
them is often the right answer.

CDL Practice Test – offers practice tests to prepare for the CDL exam.

Article Source: http://EzineArticles.com/

January 30, 2005   No Comments

7 Tips to Setup Your Budget for Your Home Business

7 Tips to Setup your Budget for your Home Business
By Alex Timaios

Every Home Business entrepreneur in the world has a clear and well defined goal: to earn money with his/her Business. Then the next question would be: how can we know if we really „earn“or are just loosing money? Allthough it sounds trivial, it is not.

I assume that only in few cases a fellow home business entrepreneur will be able to have an own accountant to calculate the Profit/Loss sheet. So you may need to help yourself. Let’s go step by step. Setting an own Budget could help you to know „when you are in plus“and when the opposite is the case.

A Budget is nothing else as estimating costs and income. As every „prediction“, calculation and reality could differ. Thus it is your task to review your budget from time to time and adjust it based on real numbers. The „real numbers“are the „actuals“you get from your business. The „budget“is the estimation of your costs and income. There are several applications on the market to perform the mentioned steps. For the beginning, you can use a calculation sheet.

1) Choose the periodicity of your budget. Usually you may choose weeks or months. This means you need to calculate every cost to a weekly or monthly basis. I.e. if you pay for your autoresponder 120$ a year, the monthly costs are 10$ and the weekly costs are equal 120$ divided by 52, getting 2,31$ per month

2) Make a complete list of all recurring costs you already know: i.e. Web hosting, Residual Income Fees, your autoresponder, lead subscriptions and so on. Make a complete list with all costs you already know. Consult your credit card statements and search your Paypal account for subscription payments. Transform the costs to the unity of time you have chosen in step 1 (i.e. monthly or weekly).

3) Now make a list of all „one time“payments you plan to have this year, and calculate the accruals for the periodicity you have chosen in Step 1. Example: you plan to buy Internet Marketing Literature for 300$ this year (this is your Budget). You could calculate then a monthly „costs“of this literature as 25$ a month, or 5.79$ per week. If you have purchased equipment (i.e. Hardware), you need to distribute the costs amount the life of the product. I.e. one PC usually is used for three years. If you pay 1000$ as one time payment, you can distribute the costs over three years, giving 333.33$ per year or 27.7$ monthly, or 6.41 $ per week. This is call „depreciation.“. If you now that after three years you may sell the PC for 200$, calculate the depreciation accordingly, starting now from 800$ (1000$-200$). As you see, Hardware is not as expensive as you would expect, from the financial point of view.

Add the costs obtained in step 3) to the list you have already prepared in step 2). Now you have the complete list of your estimated monthly or weekly costs.

4) Now we come to the most interesting section: your Earnings! Obviously you can be in „plus“, only if your earnings are higher as your costs. This sounds again trivial, but is not easy to achieve.

Most of the Internet Marketing Newbie’s would expect to be „in plus“ after a very short period of time. This is unrealistic. As you have seen in the first steps of the calculation of your budget, you may consider Hardware, Literature, Marketing spending and other costs that in the first months do not have the corresponding earnings. Thus, it is absolutely normal that you may have a period where you are „in minus“ for a while, till you reach your „break-even point“ (earnings = costs).

But let’s come back to the earnings. In Internet Marketing, your earnings are derived from sales. There are either direct sales or indirect sales from your downline, if you are driving an MLM like business.

Here you will see that the estimations of earnings is obviously much difficult then the estimation of your costs. Ideally, you may express your earnings as a percentage of your marketing spending. If your marketing effort is not able to produce sales, you may review it and look for other marketing strategies. You need to achieve that every penny invested in marketing lead to internet income. IF you have tracked properly your marketing campaigns, you may be in a good position to estimate your „conversion rate“ (the percentage of your clicks that lead to sales) and thus, can express your earnings as a percentage of your marketing costs.

Example: you are running a Campaign with PPC Search Engines to promote your business. You pay 0.05$ per click and achieve 300 clicks a month. Your corresponding recurring costs of 15$ a month are already considered in your budget.
Your conversion rate may be 1%, so you expect three sales per month. If you get 8$ per sale, your monthly earnings are 24$ a month. This means your profitability is 25% (24$-15$) / 15$. For every advertising dollar you get 1.25$ sales.

The total profitability of your business will be lower, since you need to consider the total cost and not only the PPC marketing cost.

The problem may consist that at the beginning you will not know the conversion rate of your campaign, so you will need to work with estimations. Once you have the real numbers, review your estimations based on that numbers. Your Budget will get more and more accurate, the more data you can provide.

5) Now you can build your Budget based on Costs and estimated earnings month by month.

You may decide to „reinvest“ part of your earnings and increase your marketing spending month by month.

It is time now to put all data into your Calculation Sheet. Start building columns, one column per period (week or month). Per each period, reserve two columns, one for your budget and one for your „actuals“ (your real numbers).

Divide your rows in „Earnings“ and „Costs“, subdivide them in several rows for your earnings (in the case you are working with multiple programs, reserve one row per program) and one row per each cost element identified in the steps 1-2.

Reserve a Row for a sum of all your cost elements (per period) and a corresponding row for the sum of all your earnings (per period). At the end, add one Row with the difference of your earnings minus your costs.

Now you are in the position to see period by period, what is the „net result“ of your business. You will see immediately if you are earning or losing money.

As already mentioned, it is absolutely normal that in your first months (or years?) you will have more costs then earnings. This is the case for every business. However you should be now in the position to „predict“ when your „break-even“ point will be reached (total earnings = total costs, per period). You may decide to invest more in marketing activities if they seem to be profitable, or save costs by reducing your recurring expenses.

6) Review your budget on a regular basis. The more data you have, the more accurate your budget will get. Calculate period by period your conversion rate and monitor the results of your marketing activities. Put the results back to your budget and create new Budget „versions“ for that purpose.

7) Now run your business! Your Budget is now a powerful instrument to give you a good financial basis if you are on track or not. Some people have the tendency to oversee spending and overestimate earnings. If you feed your budget with real data, it will give you an instant view of the results of your entrepreneurship! Most of the CEO´s of the world are doing exactly that. Of course financial aspects are important, but can not replace your Vision and Strategic thinking. But it can „bring you back to the earth“, if your strategy and vision is too ambitious, but can not be financed.

Alex Timaios is an Internet Marketing Consultant based in Germany. He is the publisher of the Ezine “Marketing Tips that Empower Success” http://www.101homebiz.com/MarketingTips

Article Source: http://EzineArticles.com/

January 26, 2005   No Comments

Build it and build it cheap

by: Brian Hawkins

Build it and build it cheap!

There are several very good reasons why you should consider building
your own web site versus having someone do it for you. It’s more
cost efficient, you can make it much larger in content, you are more
involved in how you want the pages to look, and I have actually
enjoyed learning the dos and don’ts of website profiling. I have run
into some definite don’ts as I thrashed my way through building the
few that I have needed , but I envy the professionals that get paid
to make websites. Although I’m sure that I’ve made mistakes on my
sites, I’m pretty happy with the results so far.
As a caring member of the cheapazz site, I wanted to give all those
considering building their own website a heads up on the parts I
have mastered. I am hoping that my determination to build a quality
site coupled with my cheapazz instincts will help alleviate some of
your stress as you follow the same path of righteous web design. As
a brief article, I can clearly not cover everything that you will
need to know here, however, if you have questions feel free to email
me at the address provided.
These are things that you will need to consider for your website.
1. Outline the type of plan you will need for your design:
What size site you need. Will a five page program work or do you
need the server space for hundreds or even thousands of pages?
Are you selling products or services on your site?
Do you need a merchant account or Paypal to accept credit cards?
Are taxes an issue?
2. Find a name for your site.
Choose one that is easily remembered for return visitors.
If you can get a dot com as your domain you should consider this
first. It is what the majority of people will automatically use to
reach a website. I have actually watched people take my address
directly off my business card and still type in a dot com rather
than a dot net.
If you can’t get a dot com, try one with a matching URL under a main
domain such as dot net or dot org. There are obviously others
available, but these seem to be the most popular right now.
If you can get all the domains you should, you can use dot com as
your primary and have the others redirected from dot net and dot org
to the dot com address. The redirect URL’s are about $10 a year or
less if you shop around.
3. Plan a General Layout:
Plan a basics of both the page and total site layout you want. The
typical basic page may have a header at the top, two columns in the
middle–one for content and the left for a menu, and than a footer
at the bottom of the page.
If you will have many pages and they will have the same header,
menu, footer, etc., and you plan to make changes on your site
sometimes, you should consider an “includes” system. This system
allows each area of a page to be a separate page in itself. If you
make changes on one page with this system, it will show on every
page. It’s slightly complicated and if interested there are many
free tutorials all over the net.
With many pages you will have to consider your method of navigation,
such as main menu’s and submenu’s. You need to know if you will use
buttons, java, CCS, flash, or just plain html links. If some of this
sounds foreign and unfamiliar, don’t worry, you’ll learn the basics
pretty quickly.
If you are not quite sure yet what you are looking for, check
around. There are many free or very cheap templates that you can use
that can really make a difference on how professional your site
looks. A quick search you produce an almost endless supply of
templates.

There are many sites who will offer great deals on many things as
long as you provide a link on your site to theirs and site templates
are no exception. This is a great way to get things cheap or for
free.
4. Factors to consider to reach your audience:
Will your customers use dial up or broadband, newer equipment with
the latest operating systems or windows 98? These are important
things to consider when you decide what graphics to use and the
overall file size.
The browser that your audience will be more likely to use.
Do you have eye grabbing details for a broader spectrum of visitors,
or will a specific and to the point website be better because your
products/services are already targeted to a certain audience?
5. Find a server:
Find the deal that best meets your needs. There is a huge price
difference in the hosting companies and plans, and this is something
that should be researched to a certain extent as far as what you
want for what you’re paying. Ask yourself:
Is there a set up fee?
Will I have customer support with a actual contact phone number?
Do I have the option to upgrade to more space, more email accounts
or add a store front?
What is the average up-time for their servers?
6. Software
You need software to build, edit, and upload your site from your
computer to the server. I have only used Microsoft FrontPage ®. I
like Frontpage® but then, I have nothing to compare it to. I use
this because it came free with my computer, but if you look around
there are sure to be free or relatively inexpensive programs that
will work great for you.
Now you have a layout for your site and a place to put it, but what
will you put on it? If you are concerned that you can’t provide
enough info for a whole site, don’t worry. There is certainly not a
shortage of free content available. In fact, it can be overwhelming
and distracting searching for exactly what you need. Not all
articles and info are as clearly stated as in my article–LOL. You
can find everything from complex calculators to one-line random
quotes. Free maps to light bulbs to tooth picks—okay, I’m
exaggerating, but it can be overwhelming. Many sites simply use
their content to draw traffic to their site to promote their
products or services, and there is definitely nothing wrong with
that. Again, this is providing the content for links to their sites
on your website. You can afford to be choosy though, the price is
the same, so pick suitable material for your design that will
compliment your website.

The original article can be found at:

http://www.cheapazz.net/articles/web_design/webart_1002.html

Author Bio

Author Bio
Brian Hawkins – Entrepreneur, Online business consultant, Author
Visit his main site http://www.cheapazz.net and his other passion
at: http://www.extremesitepromotions.com

Guidelines for re-print and use of free content

This article by Brian Hawkins. It may be freely reproduced or
distributed provided that the following conditions are met:
(1) Commercial and non-commercial use are ok provided no fee is
charged for use and distribution;
(2) These files are not changed or edited other that general
formatting and appearance without the author’s permission;
(3) Author, the URL, and copyright notice are cited. A link back to
http://www.cheapazz.net/ must be maintained for each article in use.
(4) Images associated with an article can be published only as an
accompaniment to the article’s text. Any other use is prohibited
without written permission.
(5) Notify us via e-mail ( admin@cheapazz.net ) or other means, of
publication url or location.

January 24, 2005   1 Comment

Ten Effective Ways to Reduce Your Business Costs

Ten Effective Ways To Reduce Your Business Costs by Dan Brown

Business cost for everyone can get out of control very fast. Here’s ten simple yet POWERFUL ways to reduce cost that can have a GREAT effect on the health of your business.

1. Barter If you have a business you should be bartering goods and services with other businesses. You should try to trade for something before you buy it. Barter deals usually require little or no money.

2. Network Try networking your business with other businesses. You could trade leads or mailing lists. This will cut down on your marketing and advertising costs. You may also try bartering goods and services with them.

3. Wholesale/Bulk You’ll save money buying your business supplies in bulk quantities. You could get a membership at a wholesale warehouse or buy them through a mail order wholesaler. Buy the supplies you are always running out of.

4. Free Stuff You should try visiting the thousands of freebie sites on the internet before buying your business supplies. You can find free software, graphics, backgrounds, online business services etc.

5. Borrow/Rent Have you ever purchased business equipment you only needed for a small period of time? You could have just borrowed the equipment from someone else or rented the equipment from a “rent-all” store.

6. Online/Offline Auctions You can find lower prices on business supplies and equipment at online and offline auctions. I’m not saying all the time, but before you go pay retail for these items try bidding on them first.

7. Plan Ahead Make a list of business supplies or equipment you’ll need in the future. Keep an eye out for stores that have big sales. Purchase the supplies when they go on sale before you need them.

8. Used Stuff If your business equipment and supplies don’t need to be new, buy them used. You can find used items at yard and garage sales, used stores, used stuff for sale message boards and newsgroups etc.

9. Negotiate You should always try negotiate a lower price for any business equipment or supplies. It doesn’t hurt to try. Pretend you are talking to a salesman at a car lot.

10. Search You can always be searching for new suppliers for your business supplies and equipment. Look for suppliers with lower prices and better quality. Don’t just be satisfied with a few.

About the Author
Author Dan Brown has been active in internet marketing for the past 4 years. Dan currently is working with the Zabang search engine, introducing their new affiliate program…due out mid January 2005. Zabang PPC Search Engine

January 19, 2005   No Comments

What were they thinking?

I saw an ad on my google adsense bar that said “Never Work Hard Again.” I was immediately suspicious. I have never seen anything online that you can do and not have to work hard. I wonder what kind of scam, I mean opportunity they were pushing. I’d click on it, but then it would be an invalid or unauthorized click. Can someone tell me what the heck it was for?

January 18, 2005   No Comments