Every small business owner could use more traffic to their websites. Social media traffic is especially valuable as that is usually from real live human beings in real time. There is a social media exchange site that can help you get traffic to your social media profiles. Basically you like or google + sites that are interesting to you in exchange for credits that you can use to get traffic to your own social media profiles. It’s free to try it. Check it out and let me know what you think by clicking on the word social media exchange in this post.
Okay unless you have been under a rock this week, I am sure you have heard the noise about SOPA. I’m not going to repeat what SOPA is because mashable already did an excellent job of explaining SOPA here: http://mashable.com/2012/01/17/sopa-dangerous-opinion/. What will this mean for small business owners? Well if the sites that you use to get traffic from go down, how will you promote yourself? If SOPA passes, every file sharing site you can think of would have to shut down because they could be sued for facilitating copyright infringement. I know some of the supporters have pulled support away from this bill – http://mashable.com/2012/01/18/pipa-sopa-abandon-bill/. However, the main supporter still thinks this is a good idea (don’t know why) – http://mashable.com/2012/01/18/sopa-not-over/. So keep contacting your representatives. It looks like this battle is not quite over.
Today you guys are fortunate enough to read a guest post by one of my buddies, Nicole Dean. This will be all about helping virtual assistants understand plr. Enjoy
***start guest post**
Here’s a question that I received today. I thought it was such a valuable question that I wanted to share my response.
I hear you talking about PLR articles, but I’m a Virtual Assistant, not an Internet Marketer. I need clients, not content.
Why should I care?
Dear Virtual Assistant:
Thanks so much for giving me the opportunity to respond to your great question.
PLR content can actually help you to get more clients. And, I’ll explain how.
As someone who hires and works with a lot of Virtual Assistants in my business, I’ll tell you that I hire oftentimes based upon the knowledge that person shows just as much as what they “say” they can do.
For instance, let’s compare two Virtual Assistants (hypothetically – these aren’t real people).
Susie and Tessa.
I go to Susie’s website and she’s got three pages – including contact, services, and pricing. I look around a little and discover that Susie specializes in videos and multimedia. I think “hmmm… interesting” and then leave.
Next, I find Tessa’s website. She’s got the same pages on her website as Susie – contact, services, and pricing. It looks to me as if she also specializes in videos and multimedia. That’s not what I’m looking for, so I’m about to leave when I notice that she has a blog. On her blog, she’s got articles about how I can use video in my business and how to also use video to get more traffic and make more money. I’m interested. She obviously knows her stuff. I contact her to find out how she can help me to get more traffic with my existing videos – and to brainstorm more videos that I can incorporate into my business on an ongoing basis.
Tessa got my business. Susie did not.
Why? Because Tessa did some things right.
She showed her knowledge.
She demonstrated that she understands marketing by having a blog.
She made me think about my business.
She seemed like a person who I’d like to work with.
How does this apply to PLR content? Easy.
Susie could have had my business if she had purchased some great quality PLR content and published it on her blog. Of course, as always, I would recommend that Susie use the content as a starting point only and then add her own ideas and examples into it to make it uniquely hers. But, the important thing is that she could have had an active blog offering great value to potential new customers that showcased her talent and made people desperate to hire her.
And, she could have done it for under $20.
Would you like to boost your blog content, impress potential new clients, and become the recognized expert in your niche? Check out this great PLR site to get started. Be sure to sign up for the notification list so you don’t miss a thing!
Nicole Dean is the owner of www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities. The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.
**end guest post**
How to Generate New Leads Online Using Local Web Marketing
By Jake Keystone
If you’re a small business owner you need to set up a local listings account on Yahoo, Bing, and Google. It’s one of the best ways to generate more leads, prospects, and customers!
The local listings directories have been around for only the last couple of years, and can provide you with quick, easy, and free direct response advertising for your business.
Best of all, after you setup your accounts, you’ll be able to include a direct link to your website or landing page, your direct email address, your physical address, your phone & fax numbers, and much, much more.
Today’s small business training post involves commenting on blogs. Did you know that commenting on blogs is a great way to get targeted traffic to your own blog? Here’s why. First, you’ll get the owner of the blog to visit your site. Most bloggers are concerned with what they link to and they want to make sure the sites that they are linking to are on the up and up. You’ll also get some of the blog owner’s regular readers to visit your site (if your comment was compelling enough). Knowing this, I am willing to bet that you are anxious to get out there and start commenting on some blogs. Not so fast. You need some kind of system or you’ll spend all day just commenting on blogs. Make sure you set aside a certain number of minutes per day for commenting. Focus on blogs that have topics similar to yours. The reason for this is because if they are writing about topics related to what your blog is about, you’ll be more likely to get targeted visitors to your blog.
It’s a given that you aren’t born knowing how to create download links, driving traffic to your site or even editing
a prefabricated sales page.
Take heart, though; this won’t deter you unless you let it!
The best way to look at it is this: lacking the knowledge to do
these essential online tasks is just a call to learn how to do them.
And really, they are quite easy, it’s just a matter of learning how
to do each.
Without further ado, let’s identify and go over these skills
so you can start putting them to use!
Many people are using more things than text on their site these days. In fact there are lots of sites that use mostly video on their websites. While this might be fantastic for the user, this poses a challenge for website owners trying to get more organic traffic. This video explains how to overcome those challenges…
I decided to expand this to include events happening next week as well as this week.
Without further ado, here’s what’s happening…
Journchat-This chat happens via twitter every week. This chat is for journalists, bloggers, and public relations professionals. The main purpose of this chat is to provide a platform for the people that report on the news to have an open dialog with each other. The chat takes place every Monday from 7 PM to 10 PM (CST) via twitter. This is a fast moving chat so I suggest you use tweetchat to help you follow the conversation. Also if you are a journalism student, you should add this to your routine. You’ll learn a lot of “real world” stuff in this chat that you may not learn in your college classes. More information can be found here: http://www.journchat.info