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Off Topic

Why The Black Panther Movie Is Important To Me

Now, I know there have been 50-11 (yes, I said 50-11) blog posts written about this topic, but I haven’t written mine yet. So here’s my two cents about why Black folk are getting so hyped about this movie….


Super things you can do this year instead of watching the super bowl

So there are many people that are boycotting the NFL this year. I’m not going into details as to why. You will have to use Google to find that out. I’m here to give those of you that are boycotting ideas of things you can do instead of watching the Super Bowl this year. This blog post was inspired by a question I posted on Facebook. I admit that I was surprised by the number of comments I got.

So here are my ideas:

1. Use this time to make videos to post on YouTube. Give the other people that are boycotting something else to watch.


Video: Ways To Use PLR

Today’s post is a video that I put up on YouTube. This video is all about using PLR in your business. Enjoy.


Resource Roundup: Ways You Can Help People Affected By Hurricane Harvey

helpThis post is a feeble attempt to round up all of the resources that I have seen posted on Facebook in the aftermath of the Hurricane in Texas. I don’t have much money right now, but I do have a blog and a social media following. With that being said, I do believe in using the resources that I have to do the most good that I can. So I’m putting together this post in the hopes that it can help those of you that wish to donate money or send items to the people affected by this tragedy. Now, these resources are not grouped in any particular order. I have just posted them as I saw them get posted on my Facebook page. I will post more updates on my Facebook page as I see them. So here are the resources for those of you that want to help out.


Update on Don’t Pick My Brain (or Why I Don’t Do Business By Phone)

So you may remember a while back I did a review of my friend Adrienne Graham’s book, No You Can’t Pick My Brain It Costs Too Much. Well, I just wanted to give you an update on how that is going for me.


Why Your Funnels Leak—And What To Do About It

For a writer with a solid funnel in place, it’s easy to take a look at the number of subscribers at each level of the funnel and predict pretty accurately what the sales are going to be from day to day or week to week.

If you’ve got a funnel in place, though, and your numbers aren’t looking great, chances are you have a leak somewhere. Your funnel has a hole (or two or three) where subscribers are falling through. There are four common causes for funnel leaks, and once you spot them, they’re pretty easy to fix.


Got a long weekend coming up? Take some time out for yourself.

This is a little different from the normal type of post I make. This is for my fellow workaholics that may be reading this post. This is a holiday weekend for most people in the US. Take some time for yourself this weekend. Even if it’s just an hour. Find some time to pause. It’s easy to fall into the trap of, “Oh I have to work  on my business every free minute that I have.” While it is true that you do have to invest time in your business, if you don’t take care of yourself, you will burn out.


Don’t change your rules just to get clients

As a small business owner, you may be tempted to bend your rules a little bit to get clients. That is not a good idea. People talk. If you do one thing for one client and then try to do something different for another client, people will notice. You don’t want to get a reputation for being flaky. Now will you lose some clients because of your policies? Perhaps. But that just means that that particular project wasn’t a good fit for you. That doesn’t mean you won’t get other clients. You will. There will be people that will be glad to abide by your rules. Just be patient and continue to stick to your guns. The people that decide they don’t want to do business the way you do are just helping you keep your calendar clear for the people that will follow the rules you have already set forth. Remember, you set these policies in your business for a reason. Be firm. Don’t back down just trying to get a client. You will wind up regretting it in the long run.


Why Analytics Is Essential for Marketing Success

Studying the metrics of what you do is a very important part of having a successful business. Without looking at the numbers you really cannot know exactly why you experienced either success or failure. You can make assumptions, but when you don’t have to do that it’s better to use facts to ensure that your efforts aren’t a waste.

* If You Can’t Measure It Doesn’t Exist – When you set goals, they should be something that can be expressed in numbers: clicks, page views, sign-ups, buys and so forth. You can even assign values to conversions so that Google Analytics tells you what a particular conversion is worth to you without you having to leave the system.


Spotlight On Uscreen’s Featured Client-Total Immersion

Disclosure: The blogger was compensated with cash for this post.





When video is your primary content, it is tough to know what format to use to deliver your content to your customers. You have so many choices. Uscreen makes it easy for you to distribute your videos to your customers. I had the chance to catch up with a Uscreen client, Total Immersion to chat with them about their experience with Uscreen. Read what this customer has to say.

Me: Tell me about yourself. What exactly do you do?